Technology has given us a lot of freedom.
Or, at least, tech CEOs like to think that it is.
Among these freedoms, of course, is the freedom to date our lives to the last millisecond. Because someone should definitely be interested in it.
However, this dating of life can encounter some obstacles. Whom do you love perhaps? Your best friends. Or even employers.
It’s PrimeTime. on time
Let’s talk, then, about PrimeTimeJon dating.
If you’re not familiar with PrimeTime, it has a TikTok feed that generally celebrates T-Mobile and its small role in celebrating it.
In the videos, he wears his T-Mobile outfit. It appears that he is filming his business in the store where he works.
He made TikToks Shows how he sold watches to somewhat awkward clients. Make videos about How does he deal with tough customers who say things like: “T-Mobile is such a scam.He even made videos about it Difficult customers who enter as soon as the store is closed.
In each video, he played the tough customer. Each of them seemed to enjoy their thousands of followers.
I’m afraid you might have predicted what would happen next.
The end of PrimeTime?
Recently, PrimeTimeJon posted another video in which he said it’s all over.
authorized The end of PrimeTimeJonbegan: “I’ve given T-Mobile and Sprint years of my life, man.”
He explained that he worked 12-hour shifts, missed special occasions, and worked hard to close deals so the store would turn a profit. He said he would sometimes go months without a reward. He said he used TikTok, “to express my creativity in my work.”
And now, well, he said he got into the business, and things got unimaginably worse.
“The first thing I get is a phone call saying, ‘Yes, you have to delete all your TikTok videos and you can’t make any videos go any further.'”
PrimeTime insisted that all of its videos were produced around the clock.
“I get a lot of support from all my phone providers, Verizon, Cricket, AT&T, T-Mobile, of course, everyone supports me,” he said.
He said district managers told him they liked his content.
Suddenly, it seemed like not everyone else did.
“All I wanted to do was work with T-Mobile, work with their social media team, and rise,” he insisted.
And, of course, he got streaming support. Comments are in the thousands, likes are in the thousands. (Likes are easier.)
T-Mobile loves it, but it doesn’t like it
I can’t help but wonder, then, what happened. So I asked T-Mobile what PrimeTime had done wrong.
The company’s first response came as follows: “After looking into this, this is a merchant employee. He’s never worked at T-Mobile.”
I asked him if T-Mobile had asked him, however, to stop making his TikTok videos.
Reply: “Because this person used to work for an outside merchant and was never one of our employees, we won’t have anything to share about their employment status or the policies around the posted content.”
I was annoyed by this reasoning. It may well be that he worked in a dealer store, rather than directly at T-Mobile, but he seemed to have an over-enthusiastic T-Mobile, and a certain ability to entertain people with his observations about phone store life.
One would imagine that in the modern climate of fairly full employment, T-Mobile might at least try to work with PrimeTime to achieve artistic expression that would be of full benefit to all.
Time passed and the plot expanded.
I received another message from T-Mobile: “While our dealer partners manage their employees and policies, we want to make it clear that our dealer partners require their employees to follow T-Mobile’s social media guidelines if they’re talking about our brand.”
AHA. Was this about specific things PrimeTime said, indicated, or did that might have bothered the head office? It seems so.
A T-Mobile spokesperson added: “We love the excitement here but some posts don’t meet these brand guidelines.”
Brand vs. Employee TikTok
It’s hard not to love PrimeTime’s enthusiasm. It seemed, in general, to do a good job of getting a lot of people to think that T-Mobile is an entertaining brand.
However, one could also imagine that the company may have suffered from his freelance business. PrimeTime isn’t the first employee to discover that creating work-related social media videos can lead to problems at the company.
A McDonald’s employee, for example, They claim to have been fired due to their spread on TikTok. Actually, more than one, though They say the video was totally positive.
You might think that creating work-related TikTok videos seems to be in keeping with some people’s enthusiasm for publicly advertising their salaries, sometimes looking at their jobs with relatively nervous eyes.
The temptation to make videos seems to be higher than any pause in employer concerns.
But back to T-Mobile. Doesn’t the company want to find some way to tap into the PrimeTime audience?
Well, he posted this week This is for his TikTok: “More updates on my entire situation soon.”
You’re thinking, AT&T hired him, right?